Director of Marketing – Legacy Energy Development

January 2017 – August 2018, San Clemente, California

Develop WordPress websites ⇒ Establish and grow brand ⇒ Create custom images, content, and SEO implementation ⇒ Create original brochures ⇒ Power-points ⇒ Presentations ⇒ Pitch-deck proposals to develop new PPA financing sales ⇒ Lead generation ⇒ CRM pipeline development through research of target real estate and business energy needs ⇒ Develop marketing strategies for delivery of proposals to key staff and C-level influencers ⇒ Logo development for new financing brand ⇒ Content creation and integration of financing data into presentations ⇒ Create solar PV saving estimates ⇒ Solar design modeling for proposals, mailers, and delivered materials ⇒ Prospect, cold-call, and meet prospective clients for site walks ⇒ Develop post sale lead streams and customer service surveys

Director of Marketing – Independent Energy Solutions

Aug 2016 – Jan 2017, Vista, California

Manage all levels of marketing and brand development ⇒ Leadership Team member instrumental ⇒ Relaunch wordpress website and full spectrum of social media ⇒ Creation of graphic images and custom photography for postings, business proposals and monthly newsletter ⇒ Develop direct mail campaigns ⇒ Creation of mailing lists via research and analysis of current CRM ⇒ Co-branding with strategic manufacturing and financing partners ⇒ Develop original content for all levels of marketing ⇒ Develop presentations and generate press releases using researched data points ⇒ Develop energy storage marketing plan to drive growth and sales potential into new markets and past clients ⇒ Manage $120,000 yearly marketing budget, and collaborate with sales team to maximize sales and growth strategies

Marketing / Property Manager – Horizon Resources

October 2014 – July 2016, Carlsbad, California

Managing, marketing, leasing, and maintenance of over 50 commercial spaces throughout San Diego County ⇒ Manage WordPress website ⇒ Advertise for-lease properties and for-sale properties on multiple web outlets ⇒ Develop social media image and original content for monthly newsletter ⇒ Weekly blogging ⇒ Monthly email campaigns ⇒ Create multi-page sale brochures and offering memorandums ⇒ Create custom graphic images ⇒ New client research ⇒ Coordinate major repairs and tenant improvements ⇒ Coordinate maintenance and landscaping teams ⇒ Provide support to tenants and owners ⇒ Implement commercial energy and water efficiency upgrades ⇒ Manage LoopNet and CoStar presence ⇒ Strengthen brand image to increase sales and acquisitions

Property Manager – Pilot Property Management

December 2012 – September 2014, Encinitas, California

Administer marketing, leasing and maintenance of 80+ rental homes, condos, and apartment building properties ⇒ Coordinate and administer all leases ⇒ Advertise for-lease properties on multiple outlets ⇒ Market to increase inventory ⇒ Oversee move-in move-out inspections and repairs ⇒ Complete detailed quarterly property inspections with tenants ⇒ Negotiate contracts ⇒ Vendors oversight of major/minor repairs ⇒ Full property remodels and makeovers ⇒ Responsible for tenant relations ⇒ Interact with owners regarding turn-over, repairs, and new acquisitions ⇒ HOA coordination to resolve violations ⇒ Develop relationships to expand inventory and acquisitions ⇒ Prospecting to increase inventory 

Sales / Marketing – Prudential Real Estate

September 2005 – December 2011, Del Mar, California

Real estate sales, marketing, and lead generation ⇒ Develop and maintain multiple websites ⇒ Brand development ⇒ Design multi-page brochures and presentation proposals ⇒ Develop team in marketing strategies ⇒ Lead weekly pitch sessions to promote sales and exposure ⇒ Weekly event planning for open houses and broker tours ⇒Create custom brochures including pre-press development and final distribution ⇒ Real estate custom photography ⇒ Develop community mailers ⇒ Create mailing lists to target highest potential clients ⇒ Create virtual video tours ⇒ Image editing for maximum impression in print and online publications ⇒ Property inspections and research for sales acceleration ⇒ Maintain CRM ⇒ Daily cold-calls, prospecting research, and client support including after-sale outreach